Fund Your Dream

Learn the exact strategies that have helped over 80 entrepreneurs
raise over $20 million on Kickstarter and Indiegogo.


How Kittyo Gathered 13,000 Opt-In Emails in Only 5 Months – Part 1 (Includes Successful Templates, Strategies, etc.)

By | Case Studies, Kickstarter | 13 Comments

UPDATE: Congratulations to Lee and the entire Kittyo team. They ended their stellar Kickstarter campaign on Friday, May 23rd, raising $271,154 from 2,425 backers. NOTE: Before you read this post, please go back and read last week’s post, I explained exactly how Lee and the Kittyo team optimized their landing page until it eventually converted at 40-50%, well above the industry average. The best way to build permission is to consistently deliver quality content, usually via a blog. But most crowdfunding creators haven’t done that. Many crowdfunding projects are brand new ideas. So a clear, effective landing page with an obvious…

Read More

How to Build The Ultimate Landing Page (Before Your Launch Your Crowdfunding Campaign)

By | Case Studies, Kickstarter | 11 Comments

Last week, I explained how Kittyo’s success was perfectly planned and that the project was funded even before it launched. It worked. Kittyo’s $30,000 Kickstarter goal was fully funded (100%) in only 45 minutes. They were 200% funded in just a few hours and just passed $200,000 with 19 days to go. Today, we’re going to analyze exactly how Kittyo used what I call, “The MacGyver Trick” to raise $200,000 in two weeks and crush their Kickstarter goal. Remember MacGyver? Growing up, I used to watch Monday Night Football on TV every week. But one hour before the real-life gladiators…

Read More

This Kickstarter Project is Already Funded (and it Hasn’t Even Launched Yet)

By | Case Studies, Kickstarter | 16 Comments

[UPDATE: We were right. Lee’s Kittyo Kickstarter campaign is already fully funded! He raised $30,000 in less than an hour! And the funds raised total is still rising rapidly. Huge congratulations to Lee and the entire Kittyo team!] Last September, Lee Miller came to me for crowdfunding advice.  We met for coffee to discuss his unique idea for a device that would allow you to play with your cat, even when you’re not home. Now, seven months later, Lee Miller’s Kittyo project is launching (in just a few minutes) on Kickstarter. Most project creators get very nervous about finally publishing their project…

Read More

Stop guessing how to succeed in crowdfunding and start building your perfect campaign today.